Goals of an Affiliate

1) Maximize targeted traffic to your merchants, spending only dollars and timethat maximize profits.

2) Maximize Conversion Rates. Do things right (no expense).

Don’t do just one. Do both. Why? Because, as you saw above, your payment isdetermined by traffic multiplied by the CR... not “added.” Your profits growgeometrically when you concentrate on maximizing both traffic and ConversionRates.

I have spent quite a bit of time reviewing the difference between 5 Pillar Affiliateswho refer high traffic to us and who deliver high Conversion Rates(% of visitors who purchase), and those who deliver low ones.